New technology changes users’ TV behavior and this requires new thinking. We help our clients to envision the future, to formulate new concepts and business models and set out the roadmap for a successful second screen strategy.


Our technical as well as conceptual creativity make us a preferred partner for customized second screen applications for any TV format or genre. We know what works and doesn’t! We built, deploy, test and optimize to create value through user engagement and monetization.


PlaytoTV is most sophisticated, robust and massive participation platform. Allowing real-time interactivity with instant feedback to TV. Our PlaytoTV platform has run more interactions for more shows than any other company.


The Future of Virtual Reality Will Be Televised

Check our blog for this opinion piece by @jeroen020 to read his view on how Virtual Reality and TV could come together to offer an interactive entertainment experience for a billion users. More

Ex Machina at MIPTV – booth P-1.B9

This MIP six of us will be in Cannes: Wieteke, Thomas, Geert, JD, Frank and Jeroen. Some of the things we’ll bring to the market More

Not All Second Screen Use Is Created Equal

Jeroen Doucet heads the new ComingNext.TV strategy unit and gave a presentation on Monday at the PromaxBDA event in London. More

Event Calendar


We'll be involved in several events during and around IBC this year. Stay tunes for more details!
When: Thu September 11 10:00 - Tue September 16 18:00
Where: RAI, Amsterdam